Primark Karlsruhe – Business, history and development information

The Primark textile discount store in Karlsruhe is one of 380 branches in Europe and the USA. The first Primark store opened in Dublin in 1969 under the name Pennys. Today, the textile discount store has stores in 13 countries, currently in Germany there are 32 stores and has a turnover of billions.

Primark is famous for its fashionable clothing, accessories, household items and cosmetics that are available at a low price. The company is aimed primarily at a young target group. There was a lot of rush at the opening of Primark in Karlsruhe in 2012, which was evident not only in Karlsruhe but also in many other places.

Photo: ErS

Primark stands for inexpensive fashion

Textile retailer Primark guarantees low prices, among other things thanks to a flat hierarchy, an optimized value chain and low advertising costs, according to the company itself. A lot is also bought in stock and distribution is kept smooth, the company says. Primark produces most of its own goods and does not have any third-party brands in its stores. However, it is often discussed about particularly low prices in Primark, as the question often arises about the conditions under which the products are made.

Primark – sustainability and criticism

Another reason for the low prices of fashion items is the outsourcing of production to low-wage countries such as China, Bangladesh and India, which allows for large savings in wages and production costs. The Primark textile discount store has therefore been criticized for years. In addition to unfair working conditions, the lack of sustainability in production is also criticized, with high levels of pollution and a tendency towards “one-offs” due to low prices.

Working conditions are also repeatedly questioned. In 2014, labels for help were sewn into the clothing. On it you could read facts in Chinese or English, such as having to work 15 hours or until exhausted, that the food was worse than for dogs and pigs, etc. Primark then announced that he would investigate the matter and declared it was a fake. The calls for help were preceded by the collapse of a ruined garment factory in Bangladesh, which killed 1,100 people and was used by Primark and other fashion companies.

Photo: ErS

Despite repeated allegations, Primark has worked extensively on his image. The sustainable cotton project was launched in 2013 under the slogan “Primark Cares”. To change the way cotton is sourced, improve the lives of cotton farmers and protect the planet. Farmers should be trained in more sustainable cultivation. In addition, less water and chemicals should be used in the production of clothing. Clothing should also have a longer life. When it comes to beauty products, Primark relies on a cruelty-free range of cosmetics.

In addition, Primark was recognized by Handelsblatt as the best retailer in the fashion discount sector in 2021, and from 2018 to 2022 Primark was awarded the “Top Employer” award in Germany every year.

Photo: ErS

Address and directions – Primark Karlsruhe

Primark Karlsruhe is based at Kaiserstraße 217 in Postgalerie 76133 Karlsruhe. If you are arriving by car, you can park in the Postgalerie multi-storey car park at Amalienstraße 76133 Karlsruhe.

Karlsruhe’s Primark can also be easily reached by public transport. The following public transport lines go to Postgaleria, where Primark is located:

  • Track: 125, 30, 44, 47, 55, 73
  • Tram: 2, 4
  • Light rail: S1, S11, S2, S5, S51
  • The station just one minute from Primark Karlsruhe is: “Ka Europaplatz / Postgalerie (U)” or “Europaplatz / Postgalerie, Karlsruhe”

Primark Karlsruhe is open Monday to Saturday from 10:00 to 20:00.

You can contact Primark Karlsruhe by phone on 0721 59668890.

Photo: ErS

Primark Karlsruhe – assortment

The following departments are located in Primark in Karlsruhe:

  • Women’s clothes
  • men’s clothing
  • children’s clothes
  • beauty care and cosmetics
  • household items
  • Accessories
  • shoes
  • nightwear and hosiery
  • luggage and accessories
  • Confectionery

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