Today, “Bestival”, an industry event for the national and international tourism and event industry, begins in Berlin. Burkhard Kieker, managing director of visitBerlin, opened the “Bestival” in the international cinema this morning, Economics Senator Stephan Schwarz welcomed the participants via video message. Over 800 guests signed up for the innovative festival-type event. In the next two days, you can expect expert lectures, workshops and the latest offers that should continue to position Berlin at the forefront of tourism and congress metropolises in the world. The patron of the event is the Governing Mayor of Berlin Franziska Giffey.
Stephan Schwarz, Berlin Senator for Economy, Energy and Public Enterprises: “I am delighted to see event and tourism experts from all over Europe meet in Berlin for this innovative event format. Berliners and city visitors love the capital city for its creativity, innovation and diversity. It’s great to be able to experience it all on site and in person this year. ”
“Today, more than 800 national and international industry experts from the tourism and congress industry meet in Berlin,” says Burkhard Kieker, managing director of visitBerlin. “In a unique mix of lectures, workshops and live experiences, we present our city to them and discuss current trends. Thanks to good cooperation with many Berlin partners, we managed to make this event happen. ”
Participants can individually arrange their “Bestival” program. The five subject areas present many aspects of Berlin:
– “Urban Jungle” – sustainable offers such as urban gardening and vegan restaurants
– “Glamor and Lifestyle” – fashion and fine dining
– “Wild Berlin” – subculture and party scene
– “Art and Music” – street art, galleries, museums and concerts
– “Berlin Innovative” – localization of science and start-up
Each topic will have its presentations, live performances and panel discussions on the first day of Bestival. Organized theme tours are offered on the second day of Bestival. More than 100 industry partners are represented at the business festival, many of whom invite you to Friday post-event events and the evening “Long Hotel Night” for an after-work drink and networking.
Live Speakers and Performances: Speech by singer and artist Jocelyn B. Smith
American singer and artist Jocelyn B. Smith launched “Bestival” with the slogan “Matla Ahuna – The Power is Within Me”. Mrs. Smith was the prelude to many high-profile appearances at this event. In other lectures and panel discussions, speakers such as Enver Duminy, Cape Town Tourism CEO, Prof. Wolfgang Georg Arlt, tourism researcher and manager of Meaningful Tourism Center, managing director of greenstorming GmbH for sustainable event management, Cornelia Wiemeyer and managing director of the Berlin International Film Festival, Mariette Rissenbeek and David Friedrich-Schmidt, managing director of the German Neurological Society, share their ideas and give new impetus. Berlin pop artist Jim Avignon and the duo DJ Bader & Bernhard perform live.
Berlin becomes a place of events
Bestival takes place at various locations in Berlin. These include Kino International (https://www.visitberlin.de/de/kino-international) and Café Moscow (https://convention.visitberlin.de/meetingguideberlin/locations/cafe-moskau) on Karl-Marx -Aleja . The Badeschiff (https://www.visitberlin.de/de/badeschiff-der-arena) with its beach bar on the Spree offers a summer atmosphere. The venue is part of the adjacent Arena Berlin sports and entertainment arena (https://convention.visitberlin.de/meetingguideberlin/locations/arena-berlin), where lectures and networking events also take place. The legendary Berlin dance hall Clärchens Ballhaus (https://www.visitberlin.de/de/claerchens-ballhaus) is legendary for its unique atmosphere and dance nights.
Sustainability in focus
The whole concept, organization and implementation of “Bestival” is in line with the strategy of sustainable development, which is in line with the criteria of the initiative “Sustainable Meetings Berlin” and ISO 20121 for sustainable event management from the International Organization for Standardization (ISO). For example, full CO2 offsetting is carried out by a certified supplier “Atmosfair” in accordance with the Gold Standard. All service providers, including those in their supply chain, are required to work green and to measure and document their emissions. In Café Moscow, the main site of Bestival, daylight is used and lighting is kept to a minimum, the ventilation system is only for ventilation, not for cooling. All catering for Bestival is vegetarian or vegan. The aim is to implement “Bestival” in a climate-neutral manner in the long term. The event is part of the Berlin tourism and event industry reboot program and is funded by the Senate’s Department of Economics, Energy and Business.
More information: https://convention.visitberlin.de/bestival
visit Berlin’s press officer
Telephone: +49 (0) 30 26 47 48 912
Original content from visitBerlin, provided by news aktell
Original message: https://www.presseportal.de/pm/69391/5305775